SASHA CAO

CV

Sasha is a freelance graphic designer, illustrator, and an apparel designer. She is graduated from Donghua University with a Bachelor degree in Fashion/Apparel Design(2010) in Shanghai. She has been working as an apparel designer since 2011. Followed her passion in illustration and graphics, she had been self-taught graphic design and illustration in 2020, and has been working as a graphic designer and illustrator since 2021.

GRAPHIC DESIGNER

APPAREL DESIGNER

SENIOR GRAPHIC DESIGNER
2023.10–2024.12 | MSC CRUISES

China market. General graphic design:
Brand: OOH/metro/elevator ads, WeChat ads, posters.
Trade: Fleet books, booklet, leaflet/flyers, stickers, pole flag banners,
roll–up banners, souvenirs, etc.
EC: UI design for WeChat mini-program, banners, landing page, etc.

WOMENSWEAR DESIGNER
2019.10–2020.05 (freelance) | Sage Studio

Apparel collection design: SS20 & AW20.

GRAPHIC DESIGNER
2023.06–2023.09 (freelance) | GAB CHINA

WeChat article design.
Clients: Richard Mille, Ecolean, AACSB, Star Rapid.

APPAREL DESIGNER
2018.07–2019.07 (temporary) | ADIDAS

MENSWEAR DESIGNER
- Terrex: FW20 Mens collection.
WOMENS & MENSWEAR DESIGNER
- Reebok: Class & Performance line. SS19, FW19, SS20.

BRAND DESIGNER
2021.08–2022.07 | ALLBIRDS

Market: US, Europe and APAC.
Brand visual assets: Design digital campaigns for website banners,
social media posting, google ads, APP discover card, and email
newsletters.
Shooting: Lead PDP shootings, lead post productions.

LADIES & KIDSWEAR DESIGNER
2015.03–2018.06 | C&A

KIDSWEAR DESIGNER
Toddler Girl: 17AW campaign.
LADIESWEAR DESIGNER
15AW, 16SS, 16AW, 17SS, 17AW, 18SS, 18AW. (7 seasons)

ILLUSTRATOR & GRAPHIC DESIGNER
2021.05–2021.08 (freelance) | PINKO

- Illustration design for Qixi festival campaign.
- Design “520” campaign paid ads for WeChat.

DEVELOPMENT COORDINATOR
2014.04–2014.08 | H&M

Fabric sourcing & Factory allocation.

GRAPHIC DESIGNER
2021.05–2021.07 (freelance) | ATTILA & CO

A/W 21 new collections(Showroom) - SH & BJ
Graphic design for KV wall, invitations, posters and stickers, etc.

EMBELLISHMENT DESIGNER
2013.04–2013.11 | VICTORIA’S SECRET

- Design embellishment component.

ILLUSTRATOR
2021.04 (freelance) | BI FENG TANG

Illustration design for promotional event.

APPAREL DESIGNER
2012.05–2013.03 | GRAND STUDIO

Outdoor&Sportswear collections for Men/Women/Kids.
Clients: Quiksilver, DC, Roxy, Decathlon, Li-Ning, etc.

GRAPHIC DESIGNER
2021.01–2021.04 (freelance) | WAI SOCIAL

WeChat article design.
Clients: Luuna Natural, Huayi, Boomi, MuMu, and Lalu raw beauty.

ASSISTANT FASHION DESIGNER
2011.04–2011.11 | MISS SIXTY

Produce hand sketch, moodboard clipping, trend research.